i can def see why artists now love the short song mess
it hits so many birds with one stone
1) attention spans - especially those of younger listeners who arent gonna sit thru a 5 minute journey of a song
2) more repeat plays if they like the song. for some reason when a song is shorter im def more likely to keep it on repeat if i like it. its kinda like giving someone small bites of pizza on a plate, then taking the plate and refilling it once they're done.. instead of the whole slice at once on 1 plate. before u know it , that person has refilled their plate 6 or 7 times before they've had a whole slice. yet it still goes on record officially that they've had 7 plates of food. lol those plates = streams for the artist.
3) less overall work for the artist
i think everyone wins with that formula and its kinda genius IMO
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