Anyone knows this. In my job I work with a portfolio of wealthy clients, and they are always upset that money cannot get you what celebrity does. Money gives you access, but money + celebrity, gives you that x10.
I remember reading an interview about Kim Kardashian before her show came on TV, or maybe it was the first season. She said that she loved working for Brandy as her stylist because all of the fashion labels would call Brandy the moment something new came out. Kim has always had access to money, but she also grew up around and was close friends with richer, more famous families. OJ, The Jenners (Brody etc), The Hiltons, The Norwoods. It's no surprise that she wanted what they had.