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[yummy]

Despite a cavalcade of superstars and the return of a live audience, the BET Awards couldn't escape the viewership problems plaguing awards shows. According to audience data shared today by the network and producer Jesse Collins Entertainment, the 2021 BET Awards simulcast reached 2.4 million total viewers, down substantially from last year's 3.7 million. That's an all-time low since the iconic awards show started back in 2001.

The lackluster showing follows similarly problematic ratings from other awards show staples, including the Academy Awards (i.e., the Oscars), the Grammy Awards, and the American Music Awards (AMAs), all of which hit ratings nadirs in 2021. Now, the BET Awards becomes the latest awards show to post all-time lows, raising more questions about the once-reliable awards format.

https://www.digitalmusicnews.com/2021/06/30/bet-awards-ratings-all-time-low/

[Marilyn]

ki

[DopeSoul.]

[ATLien]

It's a significant drop but not nearly as much as the Oscars dropped ... 56%

To match that drop the BET awards would have brought in less than 1.85M viewers

Big drop but not devastating.

[Plastic.]

[ATLien]

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[Young]

It was an entertaining year too


I think people are just glad to be back out and about again

[Lucid Salvatore]

[ATLien]

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[yummy]

It was an entertaining year too


I think people are just glad to be back out and about again

v

what are you talking about

[Marilyn]

6

[Plastic.]

It was an entertaining year too


I think people are just glad to be back out and about again

v

what are you talking about

dhdhdhdhdhdhdhd

king is saying ppl were out enjoying life post covid. that's why views were so low

personally, i blame that pregnant mexican

[ATLien]

It was an entertaining year too


I think people are just glad to be back out and about again

v

what are you talking about

dhdhdhdhdhdhdhd

king is saying ppl were out enjoying life post covid. that's why views were so low

personally, i blame that pregnant mexican

very reasonable explanation

Pretty sure they thought they were watching telemundo when they heard that Spanglish nonsense and turned the channel

I demand a recount

[Plastic.]

It was an entertaining year too


I think people are just glad to be back out and about again

v

what are you talking about

dhdhdhdhdhdhdhd

king is saying ppl were out enjoying life post covid. that's why views were so low

personally, i blame that pregnant mexican

very reasonable explanation

Pretty sure they thought they were watching telemundo when they heard that Spanglish nonsense and turned the channel

I demand a recount

fndfnfncdddddddnddddffddd

[ATLien]

and truth hurts has herpes