Billboard on radio, "If you don't pay, you don't move up"

Started by TogetherAgain, September 21, 2022, 05:41:26 PM

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TogetherAgain

https://www.billboard.com/pro/indie-labels-radio-pay-for-play/

QuotePromotion executives offer varying estimates of the costs of campaigns, but sources say a serious push at triple A can run $30,000 and up, while making an impact at alternative radio is likely going to cost at least $40,000, but could take more than $60,000. A campaign at active rock and adult top 40 will often set a record company back even more, these sources say, and if a label sets its sights on the top of the mainstream R&B/hip-hop or top 40 airplay charts, the budget is likely going to be six figures. (Though one source claims you can launch a campaign at top 40 with $70,000.)

A pair of promotion executives say that between 20% and 40% of this money, depending on the format, will go to independent promoters who control access to specific stations.

Quote"It frustrates the hell out of me," the executive says. "But if you don't pay, you don't move up," he notes, referring to the radio airplay charts.

Over half a dozen promotion executives say it is still common to have to pay in money or goods to get a song added to a station's playlist or to increase its spin count. Independent labels are battling to gain exposure for their artists by any means necessary in a ruthlessly competitive musical landscape, and these sorts of promotional costs put them at a distinct disadvantage with the majors.

Interesting timing, don't you think?

 :tellmemoreireallycare:

This is coming directly from Billboard. I have to imagine a rule change is coming if they are openly admitting to radio being pay for play

Young



BAPHOMET.

you mean to tell me that radio has been operating the same way as it always has since its inception...
oh my fucking GOD  :omgwatshappening:  cant BELIEVE this


Barbie Dangerous



Kalifornia.

Quote from: Big Barbie on September 21, 2022, 05:51:38 PMNicki's tried telling y'all for YEARS!

n

Nicki also claimed to be into girls when she first came on the scene.

Her word holds no weight, unlike the rest of her.

Barbie Dangerous

Quote from: Kalifornia. on September 21, 2022, 05:59:19 PM
Quote from: Big Barbie on September 21, 2022, 05:51:38 PMNicki's tried telling y'all for YEARS!

n

Nicki also claimed to be into girls when she first came on the scene.

Her word holds no weight, unlike the rest of her.
She playfully rapped about it in songs, please provide an interview where she claimed this.


BAPHOMET.

Quote from: Kalifornia. on September 21, 2022, 05:59:19 PM
Quote from: Big Barbie on September 21, 2022, 05:51:38 PMNicki's tried telling y'all for YEARS!

n

Nicki also claimed to be into girls when she first came on the scene.

Her word holds no weight, unlike the rest of her.
:ATLcameo:


Ulysses



RedOctober

These numbers seem very low. Artists are spending this much money on purses and jewelry. $30k - $75k seems like such a low barrier to entry. Then again artists like Summer Walker only received a cash advance of $100k during her initial signing.

Edge gorl

Quote from: Kalifornia. on September 21, 2022, 05:59:19 PM
Quote from: Big Barbie on September 21, 2022, 05:51:38 PMNicki's tried telling y'all for YEARS!

n

Nicki also claimed to be into girls when she first came on the scene.

Her word holds no weight, unlike the rest of her.
tctf7t7vvg7fyc

Kalifornia.

Quote from: Big Barbie on September 21, 2022, 06:03:46 PM
Quote from: Kalifornia. on September 21, 2022, 05:59:19 PM
Quote from: Big Barbie on September 21, 2022, 05:51:38 PMNicki's tried telling y'all for YEARS!

n

Nicki also claimed to be into girls when she first came on the scene.

Her word holds no weight, unlike the rest of her.
She playfully rapped about it in songs, please provide an interview where she claimed this.

https://gossiponthis.com/2010/04/19/nicki-minaj-openly-bisexual-rapper/

Kalifornia.


Buy The Stars✨

Quote from: Kalifornia. on September 21, 2022, 07:05:00 PM
Quote from: Big Barbie on September 21, 2022, 06:03:46 PM
Quote from: Kalifornia. on September 21, 2022, 05:59:19 PM
Quote from: Big Barbie on September 21, 2022, 05:51:38 PMNicki's tried telling y'all for YEARS!

n

Nicki also claimed to be into girls when she first came on the scene.

Her word holds no weight, unlike the rest of her.
She playfully rapped about it in songs, please provide an interview where she claimed this.

https://gossiponthis.com/2010/04/19/nicki-minaj-openly-bisexual-rapper/

not this old ass article from over a decade ago. at the end of the day. what does it matter if she is bi or not ? yall really be grasping at straws

stillpretty

September 21, 2022, 07:26:29 PM #14 Last Edit: September 21, 2022, 07:29:01 PM by Native Brazilian
Quote from: Buy The Stars✨ on September 21, 2022, 07:07:47 PM
Quote from: Kalifornia. on September 21, 2022, 07:05:00 PM
Quote from: Big Barbie on September 21, 2022, 06:03:46 PM
Quote from: Kalifornia. on September 21, 2022, 05:59:19 PM
Quote from: Big Barbie on September 21, 2022, 05:51:38 PMNicki's tried telling y'all for YEARS!

n

Nicki also claimed to be into girls when she first came on the scene.

Her word holds no weight, unlike the rest of her.
She playfully rapped about it in songs, please provide an interview where she claimed this.

https://gossiponthis.com/2010/04/19/nicki-minaj-openly-bisexual-rapper/

at the end of the day. what does it matter if she is bi or not ?
eddie tryna shoot his shot @ kwee

but ur not a girl bitch so her being bi plays no role in that
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