I might be aloof but I highly doubt much will come of this. I know you said it's gaining legs and I see the shop owner's plea, but I highly doubt the industry has much to worry about. This large scale boycott won't come to fruition for many reasons.
1) Black people don't successfully unite to boycott. Civil rights activists called for black to boycott Target a few months ago because it rolled back on DEI initiatives. I didn't do research or have data on the results, but from what I generally sense, that shit failed and Target wasn't phased. There was heavy hoopla about its plan but I didn't see much about its success.
2) Braid expertise, speed, prices and service availability. This shit will never work on a large scale. Not only will Faduma do the braids better, she'll tag in Neema to get it done faster. The guests have the freedom of being walks-ins ins and the prices will be very reasonable. Ja'Tavia might do good braids too but she'll need an advanced notice for next week, you'll have to pay the deposit online, she'll be slightly higher than Faduma was, and she's not splitting her coin so expect for it to be a solo performance and to be there all day.
I iust don't see it. This is the Africans' TERRITORY and combined with the perks I listed that the black shops don't have, this boycott won't take off.
