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[Lazarus]

For the fourth consecutive year the BET Awards has been crowned the year?s top rated cable awards show.

Thanks to show-stopping performances from the likes of Migos, Snoop Dogg, Janelle Monae, Nicki Minaj, and more, this year?s edition not only topped last year?s in viewership but also continued the trend of seeing BET ahead of the competition amongst awards shows aired on cable.

Details inside:

With Jamie Foxx at the helm and a parade of headline performers electrifying the stage, the 2018 BET Awards once again landed as the top-rated and most-talked-about cable awards show of the year, drawing 4.3 million viewers across eight Viacom networks.
The numbers speak for themselves ? the BET Awards are: the top cable awards show in the key 18-49 demographic for the fourth consecutive year*; the top cable awards among African-Americans 18-49 for the 17th straight year; and the most social cable awards show year-to-date and most social program of the night, sparking 2.1 million interactions (+89 percent total engagements from 2017) across Facebook and Twitter, topping even soccer?s World Cup for online buzz.

The cross-platform success of BET?s tentpole event capped a strong week for Viacom?s burgeoning live-events business, as ratings and viewership exploded for the MTV Movie & TV Awards, and Vidcon?s first major convention since sliding under the Viacom umbrella met positive marks for retaining its creative soul. Meanwhile, the company?s core television business continued to strengthen behind the debut of Paramount Network?s Yellowstone, which was the most-viewed cable scripted drama in more than two years.
Strong performances and a broad-based award slate that honors everything from the best in music (Cardi B, Drake, Kendrick Lamar), to industry legends (eight-time Grammy-winner Anita Baker, former BET CEO Debra Lee), and humanitarian achievements (Parkland hero Anthony Borges, 11-year-old March For Our Lives speaker Naomi Wadler), fused to drive the strong ratings and social metrics for the BET Awards. In a lineup that included Janelle Monae?s acrobatic rapping, a surprise appearance by J. Cole, and a multi-genre performance by Snoop Dogg, Meek Mill met universal acclaim for what the Washington Post called, ?the night?s most powerful performance,? addressing a matrix of issues from police brutality to mass incarceration on a recreated street corner in his new single Stay Woke.

[RAY7]

well come through Black People!

[Heated🔥]

Nicki brought the viewers.

[fedswatchin]

Nicki brought the viewers.

[HUGO]

Nicki brought the viewers.

f

[Lazarus]

I saw no mention of Nicki in the write-up. 

[Ulysses]

Slay

['ology]

I saw no mention of Nicki in the write-up. 

Zzzxcdzzxxxzzzzzzzzzz

[Vonc2002]

I saw no mention of Nicki in the write-up. 

[LOONA.]

I saw no mention of Nicki in the write-up. 

[African Queen]

I enjoyed it for the most part this year. They've had worse years but some of you are too young to remember or are looking through rose tinted glasses.