This is awesome!
Sanitary product brand Always to remove feminine logo to be more inclusive to trans people
Earlier in the year, transgender campaigner Ben Saunders asked sanitary product brand Always why they include feminine logos in their packaging. At the time, another activist who goes by Melly Bloom on Twitter made the same complaint asking why it was 'imperative' to have the Venus sign on their products.
Both feel that the company, owned by Proctor & Gamble, exclude transgender and non-binary people who use the items. Since both complaints were made, Always has said it will now aim to remove the signs from their packaging from December 2019, with aims to have it distributed everywhere by February 2020.
Melly's tweet to the brand read: 'Could someone from Always tell me why it is imperative to have the female symbol on their sanitary products? 'There are non-binary and trans folks who still need to use your products too you know!'
In response to the tweet from July, the North American Customer Care Team wrote: 'At Always, we care about the needs and preferences of our customers,' urging Melly to get in touch. And now, they've written back to Ben saying they have taken on the advice and will be making changes. A delighted Melly has shared the letter sent to Ben on her Twitter.
Read more:
https://metro.co.uk/2019/10/20/sanitary-product-brand-always-to-remove-feminine-logo-to-be-more-inclusive-10950757/?ito=cbshare